Jamie Oliver, Fremantle Lengthen International Distribution Pact

Fremantle has sealed a brand new five-year settlement with Jamie Oliver Crew, extending the partnership that started in 2002. The deal encompasses international rights for TV distribution, AVOD, FAST and virtual platforms for the fame chef’s content material library.

The settlement comes as Oliver’s content material continues to accomplish strongly throughout platforms, together with his displays attaining greater than seven million U.S. audience who’ve streamed over 15 million hours. Fremantle lately handles distribution for 83 Oliver sequence and codecs to greater than 100 shoppers globally.

The Jamie Oliver Channel, which nabbed FAST Channel of the 12 months honors in 2023, has carved out a presence throughout 14 distribution platforms, together with Pluto TV and Roku. The channel maintains unique offers with Samsung TV within the U.Ok., Germany and Nordic territories.

Following a a success release of Oliver’s TV library on YouTube within the U.S., Fremantle plans to make bigger the chef’s virtual presence to achieve new audiences.

“We’re pleased with the long-standing dating that we have got with Jamie to carry his content material to an international target market,” stated Bob McCourt, leader running officer, industrial and global at Fremantle. “We’re extremely excited to be proceeding our partnership and look ahead to increasing our providing throughout TV distribution, FAST, virtual and branded leisure.”

Zoe Collins, managing director of Jamie Oliver Crew, added that the partnership goals to “supercharge Jamie’s profile in our precedence territories throughout a couple of buyer touchpoints.”

The deal bolsters Fremantle’s FAST channel portfolio, which contains 25 channels throughout 23 platforms in 20 nations, that includes homes like “The Worth Is Proper,” “Baywatch,” and “Circle of relatives Feud.” The corporate stories over 1 billion hours of content material streamed on its FAST channels.

Previous this 12 months, as published by means of Selection, unbiased media corporate Tastemade bought six way of life sequence starring Oliver for the U.S. via a partnership with Fremantle.